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  • info@comradeagency.com »
Oakland
Phone: 510.277.3400
Fax: 510.893.0795
484 9th Street
Oakland, CA 94607
View our Oakland office on a map »
New York
Phone: 212.372.7711
261 Madison Avenue, 10th Floor
New York, NY 10016
View our New York office on a map »
Connect:
LinkedIn
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We imagine, design and build
brands and digital customer experiences.

Clients:

  • ad:tech
  • BlackRock
  • Bank of the West
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Popmoney

Design a personal payment service
offered at 1,400 banks

We collaborated with CashEdge to brand, design, build and market Popmoney, its first consumer-facing, person-to-person digital payment service.

The user-friendly service was exactly what banks were looking for. More than 1,400 financial institutions adopted Popmoney, among them Ally, Citibank, Patelco Credit Union and PNC Bank.

Popmoney won a variety of industry accolades, but the biggest reward came a year after the launch, when Fiserv acquired CashEdge for $465 million to advance its digital payment strategy.

  • The new brand identity scales across channels and integrates well within partner banks’ online and mobile banking platforms.
  • Our product design anticipated future functionality, which made adding the ability to send gift cards a relatively easy rollout.
  • Popmoney.com is both a brand site and the standalone application that lets virtually anyone send money via email or text.
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Bank of the West

Establish a valuable partnership
create a lasting impact

As Bank of the West’s digital agency of record since 2008, we continue to create a powerful, consistent and multi-channel customer experience.

Together with our Bank of the West partners, we provide UX, visual design and strategy, as well as develop brand guidelines, establish effective processes, conduct research and execute digital marketing.

Our work helps drive ongoing innovation throughout the bank—from the Retail, Business and Commercial channels to Marketing, Product, Corporate Communications and IT.

  • We created a consistent and cohesive visual design, messaging platform and brand style across all digital touchpoints.
  • The award-winning Manage Your Money site helps raise customer financial literacy while offering relevant products and services.
  • The bank's digital marketing campaigns and collateral support sales goals, both online and through social media.
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Silicon Image

Re-imagine an industry leader
realize a shared vision

Silicon Image led the creation of the technology behind HDMI®, MHL®, WirelessHD® and other industry standards that are synonymous with HD connectivity. In an effort to grow their profile, they collaborated with Comrade on a digital communication strategy for a broad audience.

Through a series of collaborative working sessions we arrived at a shared vision for an energetic new website design and updated content strategy.

With vivid colors, imagery and language we worked with Silicon Image to create an engaging online presence that includes a dynamic video capturing the brand’s spirit. The result: a compelling story not just about the company’s innovative solutions, but the experiences they bring to life.

  • Silicon Image home page
    Warm, poignant imagery is the centerpiece of the new home page, introducing the brand in an emotionally evocative context.
  • New website design elements
    Technologies and standards are communicated clearly through artwork and content crafted for a broad audience.
  • Connectivity Innovation video screenshot
    Partnering with Studio Dialog, we told the brand story in a striking motion graphics video that reflects the company's digital DNA.
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In a digital world, you need a comrade.

We believe great work is born out of trusted relationships. These relationships inform everything we do—from who we hire, to how we work to understand your business needs and users, and ultimately how we collaborate with you to achieve transformational outcomes.

Brand Development
From strategy, naming and positioning, to identity systems and communications, we get your new brand to market quickly and successfully.
Research and Analytics
We use business and competitive analysis, qualitative and quantitative research, analytics and usability testing to inform your strategy.
Digital Marketing
We work with you to ensure that people can easily discover, share and talk about your brand, products and services.
User Experience Design
From digital products to web, mobile and tablet applications, we bring together strategy, content, interaction and visual design.
Technology
We offer appropriate, scalable solutions including prototyping, solution architecture, integration, development and quality assurance.
Define Objectives >> Measure > Plan > Design > Test/Learn > Build/Deliver >> Achieve Outcomes
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Get to know us.

Comrade was built on the philosophy that trusted relationships are the foundation of successful partnerships and excellent work.

Leadership team

  • Photo of Thelton McMillian
    Thelton McMillian
    Founder, President and CEO
    Previously: President, Critical Mass; VP and Managing Director, Organic
    Past clients: AT&T, Ford, Hyatt, Macy's, NASA, Starbucks
  • Photo of Darren Murata
    Darren Murata
    Founder, Creative Director
    Previously: Senior Creative, AKQA; Modem Media
    Past clients: Michelin, PlayStation, Sprint, Visa
  • Photo of Christy McMillian
    Christy McMillian
    Founder, Client Partner
    Previously: Account Director, Critical Mass; Modem Media
    Past clients: Las Vegas Convention & Visitors Authority, Mercedes-Benz, ScotiaBank
  • Photo of Rachel Saidman
    Rachel Saidman
    COO
    Previously: COO and VP, Eveo, Inc.; Director, Modem Media
    Past clients: Genentech, Novartis, Intel, Sony Computer Entertainment America, E*Trade, Sprint PCS
  • Photo of Sophie Henry
    Sophie Henry
    Director of User Experience
    Previously: Associate Creative Director, Modem Media; Owner, Sophie Henry Design
    Past clients: Charles Schwab, Kaiser Permanente, Nike, Yahoo!
  • Photo of Charles Marrelli
    Charles Marrelli
    Creative Director
    Previously: Partner, Brand Studios; Executive Creative Director, Digitas
    Past clients: GE Capital, Delta Air Lines, Citibank, AT&T
  • Photo of Lori Jepsen
    Lori Jepsen
    Human Resources Director
    Previously: Sr. Manager, Talent Acquisition, WCG Group; Human Resources Director, SHIFT Communications
    Past clients: Microsoft, Yahoo, Nike, Bank of America, Levis
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    Join us.

    We invest in our comrades, and inspire them to do amazing things.

    Some perks of being a comrade:

    • Learning and growth opportunities
    • Competitive pay, matching 401(k), profit sharing and bonus plan
    • Supportive, collaborative work environment with smart, talented people
    • Healthy work-life balance
    •  
    View current job openings »
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    Contact us.

    • info@comradeagency.com »
    Oakland
    Phone: 510.277.3400
    Fax: 510.893.0795
    484 9th Street
    Oakland, CA 94607
    View our Oakland office on a map »
    New York
    Phone: 212.372.7711
    261 Madison Avenue, 10th Floor
    New York, NY 10016
    View our New York office on a map »
    Connect:
    LinkedIn
    Vimeo
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